Top 4 Advantages of Studying Business Analytics
1. Choosing Cass
Prior to Cass, I had completed degrees in Commerce and International Business in Canada. During this time, I went on exchanges to Hong Kong and the Netherlands. I wanted to choose a degree that would equip me with the technical skills of the 21st century. So, when the opportunity to study in London came knocking, I did not hesitate to take up the offer. With data and tech making huge noise in the marketplace, and the MSc Business Analytics starting its initiation at Cass, the timing could not have been better!
2. A Supportive Cohort
Completing the online pre-course modules, I felt confident in my abilities. But after starting classes full-time in September, I realised there was a personal steep learning curve. Having primarily a background in business principles rather than coding applications, at times it felt like I was not good enough.
Thankfully, in Cass, and especially in my MSc Business Analytics cohort, I found a supportive bunch, always eager and willing to help you out. There is no sense of cutthroat competition akin to some of my previous schools which was a refreshing change. Outside of class it is a huge bonus to have a social community you can connect, spend time and enjoy with!
3. Societies, extracurricular fun and networking
I wanted to seek out extracurricular opportunities and reach my maximum potential. I am particularly interested in strategy consulting – and with the right mix of networking, putting my best foot forward and heading up the consulting department at Cass Consultancy Society, I managed to excel and take helm as president of the society.
In particular, the good thing about Cass is that it is not a mammoth school with everyone vying in a constant competitive space. You can have a strategy and execute it with efficiency to take leadership roles within the clubs and societies space.
The experience has equipped me with key skills in leadership, team management, communication and cultural mediation. It has been a challenging and rewarding experience.
4. Ace Academia
Initially there was a steep learning curve, but the beauty of pushing yourself to the limit is that you are investing in yourself! When the second term started, I found myself much more at ease with the technical coding aspects of the classes and assignments. It helped me better understand the principles that were going behind the engine that is your computer, the coherence with the data, and making smart analyses and in a sense, data-driven decision-making based on the visualisations of data.
No doubt, I feel much more equipped to take up the pressing challenges of the digital economy and use data as a resource in my career. I always had an appreciation for tech, but not to the extent of studying engineering – but in Business Analytics, I found my true calling: a combination of business and technology applied to essentially take the analytics advantage! I know that within the short span of one year’s time, I have equipped myself with a unique skillset to bridge the gap between business and technology teams – effectively differentiating myself in a hypercompetitive job market. If your passion lies in business and you want to equip yourself with some essential technical skills, you cannot go wrong with the MSc Business Analytics programme at Cass!
Ashhab Ahmad, MSc Business Analytics (2019)