Second and third publications in Cass Business Press Series launched
Cass academics publish new books on strategy
Cass Business School is delighted to announce the publication of the next two books in the Cass Business Press Series in association with Palgrave Macmillan.
Cass Business Press in association with Palgrave Macmillan are delighted to announced the next two publications in the series.
"The New Strategic Landscape: innovative perspectives on strategy" brings together a collection of new theories on strategy which are informed by different areas of research, theory and practice.
Edited by Dr Julie Verity, who teaches Strategy on the Cass MBA programme, it includes a diverse range of opinions and insight, breaking down the boundaries between theory and practice.
The book has its origins as a taught elective designed by Dr Verity for the Executive MBA programme at Cass.
The elective and the book aim to challenge assumptions about business ideas and introduce new ways to approach business challenges.
Dr Verity said: "The book is not a straight 'text book'. It is solidly routed in theory but it takes these directly into the world that executives and leaders are working-in today.
"That is why contributors have rich and diverse backgrounds, from academia, practice and consultancy - and why the ideas in the book are fast developing into leading edge practice."
The following book published this year from the Cass Business Press series has been written by Senior Visiting Fellow, Dr Robert Davies who teaches innovation and strategic change on the Cass MBA programme.
"The Era of Global Transition: Crises and Opportunities in the New World", explores and questions the central business challenges of a modern world.
It provides a framework that aims to develop new strategies that will help organisations face a rapidly changing world.
Commenting on his book, Dr Davies said: "We face the biggest power transition that the world has ever seen as influence shifts from West to East. The world is being reshaped, but business leaders do not have all the tools that they need to explore the challenges and opportunities that such a power transition embraces.
"I wanted to create both the tools and a framework that business leaders and their teams could use to explore an unknown future. Crucially, I wanted to help readers address these critical questions:
- Who are the architects that could reshape the world?
- Will these architects be the same as those who reshaped the world in the 20th century?
- How will new architects influence the global business environment?
- What alternative forms of capitalism should we consider?
- Do we face a peaceful or conflict-ridden transition to a new world?
- How can I lead my organisation during such a period of great ambiguity?"