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Cass's Professor Steve Haberman and Spiritual Capital Foundation's Dr Naftali Brawer host Creative Conversation

Will your death-bed words be 'I wish I'd spent more time at the office'?

Cass Business School recently hosted a third Creative Conversation in partnership with Spiritual Capital Foundation.

Participants in the Creative Conversations are drawn from a range of academic disciplines and professional backgrounds to discuss what business looks like in the 21st century.

The event drew professionals from law firm Hogan Lovells; GAAPS - an actuarial recruitment consultancy; BT and academics from Cass.
Each participant was asked to reflect on the question "Bringing the whole person to work - is it a good thing?" and by implication, will we die regretting it if we don't?

In their answers, participants referred to their personal lives, their roles as parents and family members, their career journeys and their current challenges as leaders in their fields.

The conversation opened up a range of questions about identity and values. The group agreed that it is highly unlikely that anyone will say their death beds: "I wish I'd spent more time at the office".

What the participants did agree, however, is that it is worth seeking out work that overlaps as far as possible with our values and identity, while preserving the space we need for other parts of life.

Business leaders should challenge and encourage others to do likewise.

Dr Naftali Brawer, Chief Executive of Spiritual Capital Foundation, said: "Creative Conversations are a wonderful way to bring together leading thinkers to help shed light on some of the most pressing issues confronting businesses today. Spiritual Capital Foundation was delighted to be partnering with Cass Business School on this exciting project."

Cass Deputy Dean, Professor Steve Haberman, said: "These creative conversations bring together business and society leaders who connect with Cass's values and its mission to help businesses discover the overlap between what is of value to individuals, the organisation and wider society."

Previous topics covered in the Creative Conversations series included an examination of Milton Friedman's famous assertion that the only social responsibility of a business is to "engage in activities designed to increase its profits so long as it stays within the rules of the game" and how rules and values have shaped society and the work place.

Dr Brawer has written an essay entitled 'What to do when values and rules clash?' which analyses the main points that was put forward from the second event.

Dr Naftali Brawer is the Chief Executive of Spiritual Capital Foundation, a non-profit organisation that brings together leading voices from a wide range of disciplines and perspectives including business, industry, academia, journalism, the arts and government. These voices contribute to an ongoing Creative Conversation about the role of values in 21st century business. For further information visit:

Read Dr Brawer's full essay

The next Creative Conversation event will take place in February 2013.

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