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A Valentine's weekend in Paris for Cass MSc students

MSc students headed to Paris to learn about French business and management

Just prior to Valentine's Day this year, 53 Cass Business School students on the Masters MSc in Management went to Paris for the day for the Annual Integrative Seminar to Continental Europe.

This year's seminar compromised of an academic session focusing on 'French Business and Management: Issues of institutional and Cross-Cultural Context in Europe'.

As the 5th largest economy in the world, uniquely positioned as the second largest consumer market in Europe, France offers significant opportunities for business and attracts high levels of foreign direct investments. This makes it an especially relevant for Cass MSc students to gain direct understanding of its economy.

The three hour event was held in the prominent InterContinental Paris Le Grand Hotel and included a networking lunch for students to mix with other attendees after the sessions ended.

Speakers discussed the similarities and differences between French and UK business and management culture, tax and employment, and Financial Services and the banking sector with Visa Europe France as a case study.

Paris Landscape

The session was chaired by Lydik Grynfeltt, a Cass Executive MBA alumnus from the 2006-2008 cohort.

Lydik is now an HR professional specializing in cross-cultural management, particularly between France and the UK, and has worked internationally for companies such as KPMG, GDF Suez, Visa Europe and ISG Plc.

The event's second speaker was French-qualified attorney Jean-François Rage, a partner at Pinsent Masons, Paris. He specialises in employment law, advising French and international clients on all employment aspects of companies' existence, pensions, mergers and acquisitions and restructuring.

The third speaker, Gerard Nebouy, Executive Director at Visa Europe France in Paris, has vast experience in the international payments business and French banking representation across the world.

"Cass trips are one of the things students most look forward to during their masters and they create lasting experiences and memories" said Dr Joanna Zaleska, Course Director for the MSc in Management.

"It is very important that our curriculum is enriched by first-hand experiences, including visits to other European countries and listening to contributions from local practitioners with knowledge and skills that could enhance students' learning about different aspects of international business. It is even more precious when these practitioners are our own alumni from France who can share their first-hand experience with our current students."

After the seminar students had the opportunity to explore the world famous sights of Paris such as the Eiffel Tower and the Louvre, with many choosing to stay on for a Valentine's weekend in the romantic city.

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