Research Impact

At Bayes Business School, we combine academic excellence with a keen focus on business and the professions to produce internationally recognised research that makes a difference across all sectors of society.

These case studies below provide working examples of Bayes's research output across a wide variety of fields.

Identifying anomalies in national population data

Methods developed in this research have led to more a reliable record of national mortality trends

Professor David Blake

Professor David Blake and his fellow researchers developed methods for identifying and correcting historical anomalies in national population and mortality data.

The work has led to a change of practice at the UK Office for National Statistics (ONS), as well as at pension funds, life insurers, and actuarial consultancies.

Adoption of methods developed through the research has contributed to a reduction in prices charged by insurers for the transfer of pension liabilities, with the resulting benefit of large savings for UK pension funds.

Improving performance and productivity of the pension and insurance industries

An R package developed by our researchers has been used by regulators, insurance companies, and consultants around the world.

Professor Vladimir Kaishev

Dr. Pietro Millossovich

Although indicative of social progress, the continued increase in life expectancy in much of the world poses significant challenges to governments, private pension plans, and life insurers, because of its impact on pension and health costs.

The accurate modelling and forecasting of human mortality therefore is crucial to pensions, life insurance, demography, healthcare, and finance.

The researchers developed the R package StMoMo. This implements the most significant mortality projection models, and has been used worldwide to raise confidence in forecasts, and to allow organisations to improve regulation and performance of the pension and insurance industry.

Gaining a greater understanding of how ESG engagement creates value

Our research developed new tools to assess how environmental, social, and governance (ESG) engagement creates value for investors and their investees.

Professor Jean-Pascal Gond

Professor Gond led a research team that identified insights into how institutional investors' dialogue with companies on ESG issues created different types of value for both parties.

The framework of guidance that resulted from the research has been adopted by the United Nations backed Principles for Responsible Investment (UN-PRI), an organisation comprising 3,000 members and a partner in this research, and has helped leading asset owners, investment firms, and ESG rating agencies transform their work practices.

Improving policies to increase disability employment

Influencing government policies to increase disability employment

Professor Nicolas Bacon

This research has helped shape government policies relating to the employment of 7.9m working age disabled people in the UK – including 3.7m people who are not currently in employment.

The research, which was published with fellow academics as part of disability@work, has helped establish apprenticeships targets for disabled people, shaped government targets for disability employment, affected the Disability Confident scheme and pushed for employer mandatory reporting, revised disability employment criteria in public sector procurement, and influenced a disability-inclusive government response to the Covid-19 pandemic.

Advancing the application of 'Expert Leadership'

Evidence proves value of ‘expert leadership’ in raising performance of healthcare and education

Dr. Amanda Goodall

Research by Dr Amanda Goodall is changing attitudes about the importance of expertise in middle management and leadership.

Dr Goodall dispels comments by UK government minister Michael Gove that ‘the country has had enough of experts’, by proving that organisations led and managed by core business specialists outperform those that are not.

This work has been adopted in healthcare, schools, universities, sports, politics, and engineering, with policy change as a result in the USA, Australia, India, the UK and Denmark.

A major new global capital market for transferring longevity risk – the Life Market

Influential research into longevity risk has led to significant savings for pension funds and their members.

Professor David Blake

Research on mortality forecasting models, longevity bonds and swaps, and longevity risk hedging has led to the development of the Life Market (LM), a new global capital market for transferring longevity risk from pension schemes and annuity providers to reinsurers and capital-market investors.

The market has helped to reduce the cost of longevity risk transfers, so pension schemes are now paying less to have their members' pensions reinsured, and those members can now have greater confidence their pensions will be paid in full.

Improving strategies for financing recovery from large-scale disasters

Our research helps evaluate the activities of organisations offering financial protection against major disaster.

Professor Paula Jarzabowski et al.

Environmental disaster and major acts of terrorism lead to economic costs that exacerbate the suffering of the victims.

Our research has introduced novel frameworks and terminology to evaluate the activities of 'Protection Gap Entities' (PGEs) - organisations that provide insurance to cover otherwise unprotected disaster risk.

PGEs, insurance companies, governments, and development agencies around the world have drawn on this research to inform their strategies and evolve their insurance schemes. The result has been improved financial protection against disaster, and a better climate for economic, social, and personal recovery.

Making compensation fairer for those who suffer personal injuries

Research into new calculations for assessing the level of compensation provided to victims in personal injury and fatal accident cases.

Professor Richard Verrall

Dr. Zoltan Butt

Calculating the amount of compensation someone should receive if they suffer an injury that leads to a disability is a complex business. Our research used new labour force data to improve assessments.

Reducing staff fatigue within the NHS

Rostering system helps health professionals fight fatigue and improve patient safety.

Professor Celia Glass

Results from a trial of e-rostering system at a major London NHS Hospital revealed an improved use of resources, and a reduction in staff fatigue levels.

Saving lives with a bit of string

Waist-to-height ratio is a more accurate way of measuring obesity than body mass index.

Professor Ben Rickayzen

Professor Les Mayhew

Research shows that waist-to-height ratio (WHtR) is more accurate than BMI for measuring the mortality risk associated with obesity.

The rise of employee ownership

Employee-owned businesses create higher wages, boost productivity and share profits with local communities

Professor Ajay Bhalla

Professor Joseph Lampel

Dr. Aneesh Banerjee

Dr. Pushkar Jha

Years of thorough and wide-ranging research has demonstrated the benefits to employees, companies, and communities that employee-owned businesses can bring.

Financially strategising for a safer retirement


Professor Andrew Clare


Professor Stephen Thomas

In their research, Professor Clare and Professor Thomas looked at how retirees could protect their incomes by safeguarding against the worst aspects of sequence risk.

Helping to safeguard the amount of time workplace union representatives can devote to members


Professor Nicolas Bacon

Professor Kim Hoque

This research influenced major changes to the Trade Union Bill 2015-16 before it was brought into law, and has helped persuade public sector employers to re-affirm the importance of facility time for organisational functioning.