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Marketing

Talaj
Research
Can "gamification" encourage people to save for the future?
23 June 2021
Management
Marketing
Corona Borealis Studio
Research
Traditional health messaging is ineffectual in the age of COVID - a look at new strategies to tackle vaccine hesitancy and mask rejection
22 June 2021
Management
Marketing
SNeG17/ Shutterstock.com
Research
The Signal Value of Crowdfunded Products
13 April 2021
Management
Marketing
Prostock-studio/ Shutterstock.com
Research
Examining the role that attention plays in the purchasing behaviour of consumers
22 December 2020
Management
Marketing
leungchopan/Shutterstock.com
Research
Maximising public adoption rates of the COVID-19 contact tracing app
11 May 2020
Management
Marketing
Lightspring /Shutterstock.com
Research
The effect of globalisation on consumers
26 February 2020
Management
Marketing
erveridis Vasilis/Shutterstock.com
Research
Wanting what we can’t (always) have – how companies are using product scarcity to drive consumer demand
24 January 2020
Management
Marketing
Rawpixel.com/Shutterstock.com
Research
First impressions - how the position of members influences the way groups are viewed.
16 October 2019
Management
Marketing
Oakozhan/Shutterstock.com
Research
Electronic Word of Mouth - Defining the different ways consumers process online reviews
11 December 2018
Management
Marketing

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