22nd September 2019
Even the most confident entrepreneur may find presenting to investors…
9th January 2019
The phenomenon of digital piracy is effectively 20 years old…
28th September 2018
Consumers consult online reviews to inform all manner of purchases.…
16th September 2014
This research investigates the effects of visual and conceptual…
18th August 2014
With the amount of remakes the Hollywood film industry pumps…
12th May 2014
Research from Cass has found that 'Share Economy' businesses…
20th January 2014
This research provides an initial investigation into how exposure…
13th November 2013
Category extensions occur when a firm holding the rights to a…
9th August 2013
Brand extensions are now a commonplace growth strategy for many…
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